Home by Sophie Seng
Visual Identity, Web Design, Packaging, WearablesReleased in 2020, the experimental five-track project explores the many different meanings of the word “home,” from the physical location to the abstract sense of comfort and belonging.¹ The approach was taken from the complexity of the subject matter. A structure is set up but is inevitably broken. Elements are allowed to layer and points of tension are created.
In collaboration with Roberto Rodriguez and Rolando Castillo as Local Offices.
In collaboration with Roberto Rodriguez and Rolando Castillo as Local Offices.






The website features an interview with Seng’s younger sister, discussing the album and their hometown. By the end of their conversation, a question is posed to the reader: what is home to you? Readers were able to send in their answers and be featured on the website.



¹ Written by Sophie Seng